Sunday, May 12, 2019

Using the product or service of your choice describe the behaviors in Assignment - 1

Using the product or service of your choice describe the ways in reservation a purchase - Assignment ExampleAccording to the principles of marketing based on consumers behavior, four major brokers influence how consumers of nutriment products make their purchase. The main factor that greatly influences the purchasers behavior is culture. Therefore, the slip of food to be sold in a given market should be determined by the buyers culture (John 2000, 28). From the time one is born to the time he is fully grown, it is the culture that will say the types of food he is going to prefer eating.The social description of the buyers is also another factor that influences the behavior of the buyer in a food market. The amount of food and type a buyer buys greatly depends on the size of his family, his roles in the society and to a greater extent his social status. Personal factor as the third factor touches first on the buyers days and life round of golf stages. The type of food one bu ys in a market over a lifetime changes with age and time. Food purchase behavior is also molded by family life cycle in the since that members of the buyers families go through various stages with time (Ruth 2000, 20). Therefore, the market should shape their food supply in the market basing on the consumers life- cycle. Secondly, a persons occupation can also affect food purchase behavior. Buyer who is a blue-collar worker will tend to buy foods reach in calories because of body demand. Ones economic status is the third important factor under this phratry of personal factors (Robert 2008, 27).An individual of high economic status will buy food of high embody while one of low economic status will constrain his budget to cheap food. live but not the least is ones lifestyle. The food market should try as often as possible to focus on the lifestyle of the buyer as another thing that affects his purchase behavior. People from the same culture, society or even community cannot have the same lifestyle.This means different food and other commodities preference.

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